FROM THE GREEN ROOM: Dance/USA's eJournal

April 11, 2017

Ballet Austin: Expanding Audiences for Unfamiliar Work

Ballet Austin has embarked on a multiyear project to develop audiences for new works. Backed by market research, they've upended assumptions about their audiences to generate ideas, test results, and launch new engagement strategies.

March 30, 2017

Development Dialogue: What Matters Most Is What Matters To Your Potential Donors

How do you connect with donors? Focus on their passion, not your organization's needs. Show how you can help them make a difference. Read Ron Fredman's Development Dialogue about how to keep donors connected to your company for the long haul.

March 21, 2017

Trisha Brown: Choreographer, Innovator, Humanist, Dance/USA Honor Awardee

The dance world lost an icon this week: the audacious and visionary Trisha Brown. Former Dance Magazine editor, writer, and Trisha Brown dancer Wendy Perron reflected on Brown's work, her kineticism, intellect, and perceptual sensibility.

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A look back at 35: The inaugural Dance/USA Annual Conference was held in 2009 in Houston, Texas, and provided dance leaders an opportunit... Read More